High intent searches. Local radius targeting. Strong remarketing. Google Search works best, paired with Meta to keep people warm while they compare options. TikTok only for lifestyle storytelling around neighbourhoods.

Local reach, fast frequency, strong visuals. Meta and TikTok are the machines here. Local Ads to capture people who are already nearby. Pinterest for seasonal menu pushes if the brand is aesthetic.

Short decision cycle. People convert fast when the message is clear. Search for “near me” intent. Meta for day to day engagement. TikTok for social proof. Bing for corporate neighbourhoods where people book classes during work hours.

Search is the primary channel because intent matters. Local radius targeting. Bing for older audiences. Meta only for education and brand trust, not hard selling. Pinterest for cosmetic services.

Local Ads amplify trust and has the highest value. Local radius is key. LinkedIn works when your target is developers or commercial clients. Meta for before and after content. Bing for older property owners.

Search is the engine. Local Ads amplify trust. Meta is supportive but not primary. Bing performs well because the demographic tends to skew older and office based.